FIFA World Cup 2010™ Official Song ‘Waka Waka (This Time For Africa)’ Becomes Global Phenomenon

FIFA World Cup 2010™ Official Song
‘Waka Waka (This Time For Africa)’ Becomes Global Phenomenon



Shakira Performs ‘Waka Waka’ to a
Record Breaking Audience of 700 Million During World Cup Closing
Ceremony

NEW YORK, July 14
/PRNewswire/ — In front of the world’s largest stage, Shakira (Epic
Records) and special guest Freshlyground performed the #1 Hit “Waka Waka
(This Time For Africa)” to audiences in 215 countries with 700 million
viewers during the closing ceremonies of the 2010 FIFA World Cup.

Selling over a million
singles has made Waka Waka the fastest-selling single and
biggest-selling World Cup single of the digital age.  The song is the #1
selling single in over 15 countries including Spain,
France, Germany,
Italy and Portugal.
 In addition, the official video for “Waka Waka” has seen nearly 100
million YouTube views and over 150 million of additional postings making
it the #13 most watched video of all time and the #9 most watched music
video.

“Waka Waka’s” success
goes far beyond its popularity as a song, turning into a cultural
phenomenon, as fans have taken to the streets to re-enact the now
popular “Waka Waka” choreography in flash-mobs popping up across the
world.  The dance sensation swept through over 85 countries including Haiti, Chile,
Taiwan, Sweden,
Rome, Mexico,
Spain, Venezuela
and Colombia, resulting in thousands
of fan participation events.  Over 1400 videos of people dancing the
“Waka Waka” can be viewed on YouTube, totaling over 400 million views
from around the world.

“Waka Waka” has become
the soundtrack to World Cup celebrations across the globe.  Even Spain’s
World Cup winning team celebrated by singing and dancing the “Waka
Waka.”  Check out shakira.com for
performance and fan videos.

All proceeds from the
song will benefit FIFA’s Official Campaign of the 2010 FIFA World Cup™
“20 Centers for 2010.”

Epic Records